Labour - The Creation

Created on a 3 week excursion in France, Labour is a project created from a white space in the fragrance market. We were tasked with finding a white space and building a brand from it, then blending and creating the fragrances to go with it. Labour is a brand based on ambition and drive. Created from the concept of faking it until you make it in order to climb the corporate ladder. (Keep scrolling to see more…)